Sell Different! All New Sales Differentiation Strategies to Outsmart, Outmaneuver and Outsell the Competitionby Lee B. Salz

• Category: Business
• Views: 58
• Posted on: 14/09/2021 20:06

Game-changing new strategies to outsmart, outmaneuver, and outsell your competition!

Salespeople face fierce competition in their pursuit of winning deals. Differences in product features and functions get smaller by the minute and are not always meaningful to buyers.

How do you stand out from the pack and not just land the account, but win deals at the prices you want?

Lee B. Salz’s previous groundbreaking, best-selling book Sales Differentiation armed salespeople with strategies to differentiate both what they sell and how they sell it. Sell Different! provides a new component of Sales Differentiation strategy to help you outsmart, outmaneuver, and outsell the competition to win more deals at the prices you want. This book provides you with the tools you need to land new accounts and grow existing ones.

The practical, proven strategies presented in Sell Different! include:

How to defeat your toughest competitor (hint: It’s not who you think it is)

An actionable 16-phase plan to reach and engage elusive prospects

Finding more of your best clients (it’s easier than you think)

Acquiring more referrals than you ever dreamed possible

Virtual selling and how to harness its potential

Neutralizing the fear of change that paralyzes buyers and kills deals

Structuring pilot programs that advance your deals

Identifying the critical person needed to win more deals at the prices you want

Solving closing problems and fixing the real issue limiting your success

Dissecting and resolving the most challenging sales objection - price!

What 99.999 percent of salespeople don’t do, but should

Expanding account relationships to explode revenue and lock out the competition

How to address a major flaw when comparing salespeople with professional athletes

If you are a salesperson, executive, or business owner who desires to win more deals at the prices you want, then this book is for you.